Comms Lab: SCARF
Comms Lab: Episode 46
SCARF: The Greatest Communication Tool You’ve Never Heard Of…?
SCARF is a brained based model for understanding and managing conflict. It functions as a highly effective frame for both regulation of one’s own emotions and de-escalation of the other person’s emotions.
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0:42 – Intro
0:41 – 4 Brain-Based Principles
2:04 – S – Status
2:23 – C – Certainty
2:33 – A – Autonomy
2:44 – R – Relatedness
2:55 – F – Fairness
3:03 – Self-regulate your emotions
4:54 – De-escalate their emotions
6:58 – Assert Yourself
Further reading
- Rock D, Ringleb A. Handbook of NeuroLeadership. 2013
- Rock D. SCARF: a brain-based model for collaborating with and influencing others. Neuroleadership Journal, 2001
More from the Comms Lab
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Comms Lab
A path to highly effective communication skills
Hayden is an emergency physician at University Hospital Geelong and a senior lecturer at Deakin University, Geelong. He is somewhat obsessed with the science and art of effective communication, and in particular: difficult conversations. He believes that we can all get better at having difficult conversations, and that the process of learning to do so can be seriously fun.
Hayden is also an avid but terrible surfer, ad hoc gardener, and dad to two awesome kids. | LinkedIn |